Amazon Prime
The Traitors

Key art and portrait campaign for The Traitors Türkiye, produced for Amazon Prime. The project centred on photographing the main key art alongside the host and contestant portraits, establishing a visual identity for the show that feels dramatic, polished and character led.

Built around the tension and theatricality of the format, the images bring the cast together within a dark, cinematic world while giving each figure a distinct presence. The final campaign balances glamour with suspense, shaping a visual language that supports both the ensemble and the show’s atmosphere.

Executive Producer: Shine Medya
Agency: Über
Photographer: Yiğit Günel
Production: Sibel Gunak / @tintype_production
Production Team: Yağmur Papur, Balım İslamoğlu
Digital: Digioneplus, Emir Kipi, Cağatay Y.
Stylist: Şeyda İpek
Hair: Gürkan Özcan, Ahmet Yıldırım
Makeup: Yasemin Karataş